Sunday, September 11, 2011

100 years of fashion in 100 seconds

Here's a video to celebrate the grand opening of the Westfield Stratford City shopping center in East London:


The video showcases a couple dancing and as the video progresses their costumes change as well as the style of dance to reflect fashion styling of the time period.  We used to dress so classy back in the day... 



Saturday, September 10, 2011

Free the cows and piggies

Here's a great animated spot for Chipotle featuring Willie Nelson's rendition of Coldplay's "The Scientist:"


Continuing with the Food With Integrity program, this animated spot shows a farmer who decides to go "Back to the Start" and opts for sustainable farming to "Cultivate a Better World."  

The animation is great and is actually very cute with pill-shaped pigs and two-dimensional chickens.  The video needs a light-touch to it otherwise it would get too heavy in the slaughterhouse scene when the piggies get squished into pink cubes.  But there are very nice animated touches through out the whole video.

The baby looks like a pill

Friday, September 9, 2011

It's easy to remove these stains

Here is an outdoor ad in the UAE for Clorox:
This point-of-sale instillation was placed in supermarkets and passersby were encouraged to "remove" the bright stains from these ads.  Some of the building blocks used in the ad contained a promotional reward of a free sample of Clorox.


Thursday, September 8, 2011

Taped up

Here's an outdoor stunt for MTV's Pranked:


A guy was taped to a pillar with the word "Pranked" spray painted below his feet.  It got a lot of attention of people passing by.  I wonder how long he was up there ...

Wednesday, September 7, 2011

Man, have I got a pecking headache...

Here is a billboard from Jakarta for pain relief Panadol Extra:


A billboard included an image of a guy suffering from an "Unbearable Headache."  The top of the billboard was lined with birdseed.  As birds pecked away at the seed, it made it look like his headache was extremely painful.


Tuesday, September 6, 2011

Birds magically fly out of this hat

Here's a billboard in Quebec for the Quebec City Magic Festival:


To show a "magic trick" via outdoor, this ad featured the quintessential top hat used by magicians.  As pedestrians walked by, it would seem like birds were flying out of the top hat.  Being a magical festival, they don't "reveal their secrets," but I assume their secret trick is bird seed. 

I really like the concept of this outdoor ad, but I think it would have been even more of a spectacle if the part of the billboard that said "Festival de Magie de Quebec" was smaller so they could have had a larger top hat.  More birds could feast on the seed, and would have been more dramatic if a whole flock of birds flew out.


Monday, September 5, 2011

Model kits for the great outdoors

Here's the ambient instillation for the Taimya campaign:




These larger-than-life versions of the model kits were placed around Ho Chi Minh City.