Inside the washing machine

Here is an ambient ad installed in Tel Aviv's harbor boardwalk for washing machine manufacture Ariston.  

People would walk inside a massive replica of one of the new lines of Ariston's washing machines.  Projections showed footage of an actual wash cycle, showing all the stages of the wash - from start to spin cycle.  This 360-degree washing experience included vibrating floors, squirts of water and bubbles. 

Take it in the boob!

I've been ignoring the Ericson Xperia PLAY campaign starring Kristen Schaal for far too long.  She is adorable in her adorableness.  

Kristen battles Kristen in this self-deprecating spot.  

With YouTube very much on their mind, these ads are meta in how they show on the internets.  

And we all know how much the internet lulz over cats.  [Ha... this one has the BEST opening line.]  

She's quirky and fun to watch.  I love how she just drops the phone in the beginning, and does this weird floor drop to feature the product, bitches. 

Hahn beer is made out of awesome

It takes a ton of awesome to make the Australian beer Hahn SuperDry:

This beer is infused with a megatron of kung fu, mega-set drum kits, and mega-trophies of win.   All with an epic score of Knight Rider.

Directed by the dude who does Old Spice "The Man Your Man Could Smell Like" commercial. 

Photobooth!

Photobooths are fun!

Here is one from Colombia for the board game Pictionary.  A photobooth was set up offering free photos.  People would step inside what looked like an ordinary photo booth.  An artist hidden in the photobooth* would do a 10-second sketch to show how easy it is to do a quick Pictionary drawing.

*Kind of reminds me of this OOH campaign.

Here's another photobooth that was placed on a busy street corner in Berlin for MINI.  People put on headphones before they had their picture taken and selected a MINI style they liked.  

The photo taken would be instantly streamed on a large screen in one of Berlin's busiest intersections.

Beards!

Budweiser's "Grow One, Save a Million" campaign hopes to save a ton of water that is wasted each year by men who thoughtlessly shave off their sexy beards.  

I like this.  Can't get enough of the beard, I say.

These kids hate you and your pizza

Normally I don't really like it when ads have cutesy pie kids or bloody freikin adorable infants.  It seems kind of lazy.  But I do like this one for Domino's Pizza.

The jewel of this spot is at the very end when the kid just slams a soccer ball in the adult's face.  That was kind amazing.

And who gave that kid a bullhorn?

Nude gaming party

When I first saw this, my first thought was ... this can't be real.  This has to be fake. 

Here's a nude gaming party for the XtendPlay controller.  And everyone's naughty bits are covered up.  Where did they find enough attractive people willing to be nude?  Usually nudist are not so good looking...

And turns out, it was totally and completely fake.  

I am weary of this kind of stuff.  Sure you want your things to go viral, but when it has a hoax-y kind of flavor to the sham, then it kind of leaves a bad taste...