Thursday, December 1, 2011

Giving a dog a bone

Here is a direct marketing ad for Mobility Dogs in New Zealand:

This direct ad/cake highlights the "Puppies in Prison" program at the Auckland Regional Women's Correctional Facility.  Selected prisoners helped train puppies for the Mobility Dogs, a charitable trust that provides assist dogs for people with disabilities.  Each cake came with a chew toy in the center that read:

"Mobility Dogs Help Prisoners Escape  
Visit to Donate"

No comments:

Post a Comment