Monday, October 31, 2011

A quick draw outdoors

Here is an outdoor installation for Pictionary in Mexico:

Wire interpretations of drawings included a "Car," a "Dog" and a "Tree" to illustrate how easy it is to play the quick draw game.

Sunday, October 30, 2011

In case of emergency

Here is an ambient ad in the UK for Converse shoes:

Pairs of Converse were placed In Case of Emergency boxes where a passerby could grab a pair.  If they posted a photo on the Facebook page, they were entered in a chance to win an adventure.  For people unfortunate to find some Converse in the In Case of Emergency boxes, they could tweet #converseboots for a chance to win a pair.

Saturday, October 29, 2011

Friday, October 28, 2011

Thursday, October 27, 2011

Flip flop sculpture

Here is a sculpture made out of 10,000 flip flops in Brazil:

Macaco Gordo or The Fat Monkey was designed by Florentjin Hofman. 

Wednesday, October 26, 2011

Bug circus

Here is a bug circus that generates enough energy to power a phone for Snapdragon:

Tuesday, October 25, 2011

A MINI Countryman in the Dubai Mall Aquarium

Here is the ambient installation of the MINI Countryman in Dubai:

The MINI Countryman was placed at the bottom of the Dubai Mall Aquarium.

Monday, October 24, 2011

Fire extinguisher scuba diver

Here is an ambient ad in Brazil for the diving school Senai:

Scuba divers were painted behind fire extinguishers in buildings as to look like the air tank.

Sunday, October 23, 2011

Ducato shelves

Here is an ambient in-store display for the transportation vehicle Fiat Ducato in Turkey:

Saturday, October 22, 2011

She was wearing a sweatband?

Here are print ads for SweetBands and "The Stache" sweatband:

This is not the first "naked" campaign.  Think Zappos and ReThink Breast CancerCheck out the guy trying to sneak a peek while trying to not look like he's looking...

Friday, October 21, 2011

Contagion Danger Biohazard

Here are some ambient ads in Portugal for the release of Contagion, a film about a deadly virus:

Biohazard tape with the movie title were placed on abandoned buildings in Lisbon. 

Thursday, October 20, 2011

Wednesday, October 19, 2011

Ambient speech bubbles

Here is an ambient campaign for the Calgary Film Festival:

Stickers that resemble speech bubbles were placed on random posters in Calgary with quotes like "Film festival?  Isn't that French?," "Film Festival?  No thanks, I'd rather read,"  "Film Festival?  Is this what hippies do with their money?, "Film Festival?  But I'm not Athiest," "Film festival?  Well laa-dee-daa.," "Film Festival?  No thanks, I only like movies with famous people in them.," "Film festival?  Maybe if I'm drunk."    

Tuesday, October 18, 2011

Tape typography

Here is a great typography installation from Doyle Partners:

Watch the making of "Cipher" and "In The Gym" videos:

In The Gym from Doyle Partners on Vimeo.

Sunday, October 16, 2011

Creative calendar

Here is a "Creative Calendar" created by Leo Burnett France:

This calendar lists some of the important milestones for creatives in 2012, such as the deadline for Cannes and birthdays of the patron saints:  Saint Spike Jonze, Saint David Ogilvy, Saint Alex Bogusky, and of course Saint Michel Gondry.

Saturday, October 15, 2011

Infinite possibilities

Here is an outdoor display for the Mini Countryman 4x4 in the UAE:

The style is so reminiscent of Michel Gondry's Let Forever Be video for the Chemical Brothers.  Remember:

Friday, October 14, 2011

Life in the express lane

Here is a commercial for the 2012 Volkswagen Passat:

This spot reminds me of the intro in the Simpsons when it looks like Maggie is driving.  There are a lot of potential dangers while "driving" in the supermarket. 

Thursday, October 13, 2011

A giant chalkboard

Here is a Giant Chalkboard placed in New York for Dow:

An elaborate math equation was slowly revealed on this massive chalkboard, on the website and on Twitter, with a tagline of "Solutionism. The new optimism."

Wednesday, October 12, 2011

Tuesday, October 11, 2011

Jiggle it!

The Jello Jiggle-It app wiggles along with the music:

Using an audio analyzer to detect the beats per minute, this little jello cube will jiggle along with any song you choose.

Download it at for iPhone and iPad. 

Monday, October 10, 2011

ReThink Breast Cancer

Here is an ambient stunt for the Canadian charity ReThink Breast Cancer in Toronto:

The Boobyball stunt had topless women walking around on city streets with slogans like "Hang Out For A Good Cause," "Bras Aren't The Only Support They Need," and "Where Cleavage Meets Charity" etched along their exposed breasts. 

Sunday, October 9, 2011

Lego augmented reality game app

I really wanted a Lego augmented reality app.  This is not what I had in mind, but it still looks pretty fun:

The Lego Life of George game comes with Legos and the associated app has several levels of building app games.  A timer ticks down as you have to replicate a Lego image from the app onto the AR mat.  Snap a pic of the Legos before time runs out to continue to the next level.

Saturday, October 8, 2011

The sun is killing me

Here are some floor stickers in Israel for Lametayel "Smart Fashion," the clothing line with nanotech fibers that resists the sun and mosquitoes while evaporating sweat:

These floor stickers were placed in malls in Tel Aviv with taglines, "The Sun is Killing Me," "The Mosquitoes Are Killing Me"

Friday, October 7, 2011

Stop motion camera tattoo

Here is a very nice stop motion video of someone getting some ink done:

This stop motion tattoo video shows someone getting a pretty sweet tattoo of a camera and a roll of film. 

Thursday, October 6, 2011

An alphabet that animates itself

Here is a second video for The Alphabet by Italian design studio n9ve:

Each letter of the alphabet is filled with an animation demonstration. Like D is for DESTRUCTION and watch the D explode into smithereens. And N is for NOTHING. NIENTE. NADA. NICHTS. O is for ORIGAMI. T is for TETRIS, and so forth.  It's fun a little video.  

The first installation of The Alphabet includes a typeface representation for each letter of the alphabet:

Helvetica wears a crown. Because it is truly the king of typefaces.

Wednesday, October 5, 2011

Quick change for Kmart

Kmart changes their "look" with this spot for Sofia Vergara's clothing line:

Sophia takes her top off and transforms into another women who mouths her voice to demonstrate how her clothing line is for "every woman." 

Tuesday, October 4, 2011

Play with the largest train set in the world

While there have been a lot of videos that feature a miniaturized-style, this one for Reseau Ferré De France uses this technique to make the French Rail Network look like a toy train in a really playful way: