Sunday, September 4, 2011

Surprising art instillation

I've already showcased some of the pretty cool out-of-home ads for Newcastle Brown Ale and here are some of the art instillations in the campaign:

This video shows the "Trapped In a Schooner" OOH, the Newcastle shadow-casting billboard and these outdoor art pieces that received a lot of attention from passing pedestrians.

These life-sized, realistic-looking mannequins even received local media attention when one of the instillations was "stolen."

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