Some in the blogosphere are incorrectly calling this commercial from Japan for the NTT Docomo a "Rube Goldberg machine." This Japanese commercial is pretty impressive but it does not have the multitude of moving parts that most Rube Goldberg machines have.
It is a pretty long commercial. Almost three minutes, but there were no cuts or special effects CGI-ed in. What was shot was a genuine wooden ball rolling down a xylophone ramp set up in a way so it plays Bach. There are some "Rube-Goldberg-like" moments when additional xylophone ramps played faster notes in the song, but for the most part this commercial is fairly calm compared to typical Rube-Goldberg machines. The forest shots are stunning, and the nature setting brings it back to the idea of the wood shell for the SH-08C phone.